Business Name Checker

Google asks for the name customers see on your sign, website and invoices. Check yours for added keywords, cities and phone numbers.

Free · no sign-up · nothing you type is saved

Type your profile name to check it.

Google asks for the name customers see on your sign, website and invoices. Want a keyword in your name? Change your legal name and your sign first.

Why it matters

Added keywords or cities break Google’s guidelines and can get a profile suspended. In one practitioner review of 50 keyword-stuffed profiles, 40% were suspended.

Fixing it takes five minutes: compare your profile name with your sign and documents, remove anything added, and check again in a week — anyone can suggest edits to your profile.

From The Local Business Growth Playbook, p. 7.

Let LocalGrowthPilot do the checking for you

We audit your Google profile against nearby competitors, rank what to fix first, re-check every month, draft review replies for you to approve and send review requests for you.

Start for free →Free for 14 days · card required, not charged until the free period ends · cancel anytime

Questions

Can I add my city to my name?

Only if it’s part of your real, legal business name and it’s on your sign. Otherwise use your address or service areas.

What if my competitors stuff keywords?

You can suggest an edit to their profile on Maps. Don’t copy them — it risks your own profile.

Will removing keywords hurt my ranking?

Google ranks on relevance, distance and prominence. Your category, services, reviews and description show relevance without breaking the rules.

Is anything I type saved?

No. The check runs in your browser.

More free tools

General information, not legal advice. Nothing here guarantees a ranking, a number of reviews or a revenue figure.